The term ‘Teenager’ was coined in the 1950’s due to the surge of people in this age group, who were far more independent than those of past generations. The economic conditions of the decade made teenagers a new marketing target, as they were able to buy clothes and music because of an increase in spending money. They influenced and were influenced by fashion, music, and television.
“Bobby-soxers” was a phrase that actually came about in the 1940s, referring to the young, crazed fans of Frank Sinatra (the first singing teen idol). The term “bobby sox” derived from teen girls’ short white ‘half-hose’ socks. Bobby socks are also closely associated with the 1950s and its sock hops, drive-ins, diners, and milk bars - all of which were favorite teen hangouts. Bobby socks became a signature style piece, a part of the ‘classic look’ associated with the 1950s; teen girls in swing or ‘poodle’ skirts, bobby socks, and saddle shoes. The look also included bobby socks worn with cuffed jeans or capri pants, flashing just a hint of upper ankle.